It's fun to be sustainable

 Tom Sawyer made painting a fence fun. Can we do the same for other everyday chores in life? That's the goal of The Fun Theory.

The idea of the website is to promote positive change by making everyday, ho-hum, things fun. A series of short videos show what happens when everyday activities are tweaked. The results are pretty impressive. Rig a set of stairs to act like piano keys and more people take them. Make recycling glass a game and everyone wants to do it. And add a sound effect to a garbage bin and people pick up litter.
It's a cool way to promote sustainability and stewardship. Imagine the possibilities.